Are you planning to launch your dream business this year or want to take your existing brand or company to the next level? If the answer to any of these question is yes, then you are in the right place.
Handling a business effectively is a complex task it requires one to follow a number of steps carefully. You also need to figure out new and effective ideas to keep your business a step ahead than your competitors. Here we have listed the top five e-commerce success stories of some of the well-known brands and how they tackled different situations.
BeardBrand’s Unbelievable Journey
The unbelievable journey of BeardBrand started from a YouTube channel. The founder of BeardBrand named Eric Brandholz has a passion for facial hair. He has an amazing and we’ll grown beard. He uses to run a YouTube channel and a blog in which he shares ideas related to male grooming. Soon his contents become very popular, and he got a large group of people influenced by his ideas and tips.
After a few months, Eric realized that there are plenty of grooming stuffs the beard community needs which are unavailable. So he decided to launch his own brand. After a bit of planning, he launched his own e-commerce store named with the name of his YouTube channel and BeardBrand was born.
The main reason behind their immense success is that they focus on the actual need of the beard community. This way a humble youtube become a successful business owner.
Beer Cartel Challenge
Beer Cartel is one of the famous e-commerce company founded in the year 2009. The company stock a very large range of craft beers in Australia.
In the year 2017, Richard Kelsey challenged his team to take their business to sky heights. His aim is to be the best in Australia. To tackle this challenge their team took the help of content marketing.
The Beer Cartel turned to a new and unique way. They created surveys which ask people questions related to their likes and dislikes. However getting the people to participate in it was the most difficult part. For that, they took help of other popular online platforms.
Beer Cartel also offered prizes to everyone who completes the survey. This way they get answers from real peoples related to the beer. This really helped Beer Cartel and their business increased by over $65000.
This shows that you always have to come up with something new and unique that creates true value for both the customers and the industry.
The unbelievable journey of Traveller Collective
Darryl Mclovr’s mission of creating something unique and interesting for people who love to travel led to the birth of Traveller Collective.
Mclovr created a whole set of engraved rings for almost every country in the world. These rings can be collected by the travellers.
People can shop for these rings online, and a part of the money of every purchase is given to a charitable trust.
The mission of Mclovr was loved by thousands of worldwide users. This results in great success of the website. More than 10000 peoples from over 100 countries have purchased rings from them.
Of the main reason behind the immense popularity of the company are user-generated contents. People really like the concept of helping people buy purchasing something, and thus they regularly share posts using hashtag #ontheroadwithtc which greatly attached other customers and travelers enthusiasts.
The progress of Neon poodle
The neon poodle was founded by Sammy Gibson. Sammy was searching for a customized neon sign for his daughter’s bedroom. However he was unable to find it, so Sammy decided to create a Neon sign which is simple and beautiful. This resulted in Neon Poodle, and within a year it became the number one e-commerce site for neon signs.
Sammy then decided to further expand his business, and after crossing some hurled like shipping partner and tax calculation for other countries, he finally opened stores in North America and Europe.
Bushwick kitchen success secret
Bushwick was founded by two friends who wanted to start something new and different. It started as a challenge between Morgen and Casey two best friends which is now one of the most successful e-commerce business.
In the very first the company generated a revenue worth $170000.
Before starting the actual business, they decided to test their ideas, so they launched a very simple website or sale page with the description of the product along with an appropriate price tag.
The sale page helps them pre-sell their spicy honey worth $523. Then they further expanded their plan by taking help from email advertisement. Casey sent emails to over 400 peoples present in their contact list. This helps them sell honey worth $1000.
They finally expanded their business and opened their online store named Bushwick kitchen. Nowadays the company is generating revenues worth millions of dollars.